360: As a set decorator, tell us about the importance of place to your characters?
David: Setting and place tell everything about the characters. Often those visual references are the audience’s initial introduction to the characters. They help relay everything about them.
Size, space and furniture give you a visual idea of who the characters are. They are a window into their personality. They help viewers understand how they work and how they live their lives.
360: How did you develop the look and feel of the workspace you created in Silicon Valley?
David: When we began working on the Bream Hall office set, we spent a lot of time researching and developing an overall aesthetic that we were aiming to achieve. We scoured everything that was available to us. We did a lot of online research looking at venture capitalist offices and technology company offices. We looked all over the world from Russia, to other countries in Europe, to Silicon Valley itself, of course. In the end, we made selections based on particular characters. We wanted their offices to best represent them and their personal brand.
360: What’s different about decorating a set than designing for home or commercial interiors? What elements need to be considered on set that other design professionals may not need to consider?
David: For one thing, nothing on a set is permanent. That gives us a lot of freedom, but also has its restrictions. It’s always fun to develop a new set and come up with ideas of how you want it to look and feel. Obviously, with a show like Silicone Valley, most of these characters have such strong personalities — it helps form our decisions because we know and love the characters so much.
Our most difficult obstacle is the element of time. Often, we get a new script and have to have it finalized and ready for shooting by the end of the week, sometimes even faster.
David: I reached out to Steelcase early on because after just beginning our research I knew these offices would need to look like they were a working, thriving and successful venture capitalist company. I wanted to convey a level of status to the audience as quickly as possible. At the same time, I wanted it to look tasteful and refined. Because of who the characters are, I wanted them to have a level of elegance within the workspace.
360: Tell us about your decision to choose a natural material like wood in many of the settings?
David: We wanted this set to look polished, new and strong. We wanted it to feel approachable, not hard and shiny. Mostly, we wanted something that was strong but also reflect our female venture capitalists’ personalities. We used a graphic walnut finish that was clean and modern. I think it balanced well with the characters.
360: Did any of the choices you ended up making for your set surprise your team?
David: We were very fortunate with the partnership. The entire team — directors, actors, everyone — was blown away at how perfect everything worked on our sets. We would not have been able to achieve the look we were after or had it seem so seamless and appropriate if it weren’t for the furniture provided by Steelcase, Coalesse and turnstone.
Most of the options we are given as set decorators come from prop houses. They’ve been used, and often, aren’t the most current. This was a huge opportunity for the show, and us as an art department, to do something special.
You can watch Season 4 of Silicon Valley to find a variety of Steelcase, Coalesse and turnstone products at 10 pm ET on HBO.